Pay Per Click (PPC)
The majority of Internet search traffic in South Africa goes through Google. When one does a Google search, PPC adverts can be seen above and to the right of the search results. This form of online marketing is generally used to achieve immediate results for short term goals within a defined budget.

We use Google Adwords to develop PPC campaigns to suit your budget and site objectives. The keyword research done for your PPC campaign and other data gathered can also be used for Search Engine Optimisation down the line.

Search Engine Optimisation (SEO)
SEO is a process which starts with keyword research to identify optimal opportunities. Your website is then optimised in various ways for the selected keywords. This process is monitored on a monthly basis and continuously adjusted to produce ongoing results.